Browsing Category: "About us"
Meeting tonight at Digital Eve
About us October 13th, 2008
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The good women at Digital Eve have invited me to speak tonight at their monthly meeting. Come by Panera’s on Bethel at 7pm tonight and let’s talk blogging!
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No Crazy Eddie
About us September 29th, 2008
Sometimes I think the online social media world is full of Crazy Eddies. Not sure who he is? Don’t worry — he lives on thanks to YouTube:
These social media enthusiasts want to sell you on the power of the interwebz and they’ll shout, they’ll holler and they’ll use all kinds of jargon to get you going.
I’m not gonna do that.
For one thing, the social media web isn’t a quick fix; it’s a lot of work. And while I think every business should understand it, not every business needs to get on board with it. (You have to understand it, mind you, because it might make sense for you later on down the road. You also need to understand it so you can at least grab your branding and keep track of your online reputation.)
For another thing, if it all seems overwhelming to you, noise from your marketing consultant will just make things more confusing. (Less can be more when it comes to selling Web 2.0 to the world.)
I ease my clients in so that they get acclimated at their own good time and never feel like they’re drowning.
I’ll be honest if I think the latest magic bullet will just end up being a waste of your time and resources.
I’ll build a creative, unique marketing plan that will suit you and your business so that you can set it up and keep it up without feeling like you’re at my mercy.
There’s no Crazy Eddie around here.
